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Net Promoter Score
How likely would you be to recommend your hotel to your friends and family?
The Net Promoter Score (NPS) is an index ranging from -100 to 100 that measures the willingness of customers to recommend your hotel to others with the question mentioned above.
0-6: Detractors = Unhappy customers who are ‘at risk’ and spread the majority of the bad word of mouth
7-8: Passives = Satisfied but unenthusiastic customers who can easily be wooed by the competition
9-10: Promoters = Loyal customers who keep buying and urge friends to do the same
How we calculate our score:
% - % = NPS