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Net Promoter Score

Net Promoter Score

How likely would you be to recommend your hotel to your friends and family?

The Net Promoter Score (NPS) is an index ranging from -100 to 100 that measures the willingness of customers to recommend your hotel to others with the question mentioned above.

The score given by our customer tells us if they are Detractors, Passives, or Promoters.

NPS

0-6: Detractors = Unhappy customers who are ‘at risk’ and spread the majority of the bad word of mouth

7-8: Passives = Satisfied but unenthusiastic customers who can easily be wooed by the competition

9-10: Promoters = Loyal customers who keep buying and urge friends to do the same

How we calculate our score:


% NPS positive - % NPS negative = NPS

We have data and access to customer voice & use reliable analysis

Customer Satisfaction
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Net Promoter Score
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